Senior Product Designer,

with a

PM mindset

and

artist eye

Check my Linkedin

Check my Linkedin

About me

A seasoned digital product designer currently based in Aotearoa, where I’m finding my feet in the local tech scene while losing myself to the stunning landscapes of Aotearoa.  

A seasoned digital product designer currently based in Aotearoa, where I’m finding my feet in the local tech scene while losing myself to the stunning landscapes of Aotearoa.  

A seasoned digital product designer currently based in Aotearoa, where I’m finding my feet in the local tech scene while losing myself to the stunning landscapes of Aotearoa.  

Me in Manhattan
Independent Designer

My design journey began at the tender age of six, sketching dinosaurs & mythological figures in the margins of my school notebooks during study time before I knew design could be a career. That curiosity gradually evolved through a love for video games, vector art, and visual storytelling, eventually leading me into digital and product design.  ​  

My design journey began at the tender age of six, sketching dinosaurs & mythological figures in the margins of my school notebooks during study time before I knew design could be a career. That curiosity gradually evolved through a love for video games, vector art, and visual storytelling, eventually leading me into digital and product design.  ​  

My design journey began at the tender age of six, sketching dinosaurs & mythological figures in the margins of my school notebooks during study time before I knew design could be a career. That curiosity gradually evolved through a love for video games, vector art, and visual storytelling, eventually leading me into digital and product design.  ​  

 Over the years, I’ve shaped experiences across startups and global organisations, working at the intersection of visual craft, systems thinking, and product strategy. I enjoy turning complex ideas into clear, human-centred experiences that balance business goals with thoughtful design.     

 Over the years, I’ve shaped experiences across startups and global organisations, working at the intersection of visual craft, systems thinking, and product strategy. I enjoy turning complex ideas into clear, human-centred experiences that balance business goals with thoughtful design.     

 Over the years, I’ve shaped experiences across startups and global organisations, working at the intersection of visual craft, systems thinking, and product strategy. I enjoy turning complex ideas into clear, human-centred experiences that balance business goals with thoughtful design.     

Outside of work, I’m usually reading up on folklore, stopping to pat street cats, or happily losing board games to my toddler. 

Outside of work, I’m usually reading up on folklore, stopping to pat street cats, or happily losing board games to my toddler. 

Outside of work, I’m usually reading up on folklore, stopping to pat street cats, or happily losing board games to my toddler. 

A Decade in Design, Quantified!

A Decade in Design, Quantified!

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Years designing across SaaS, enterprise, and digital products

Years designing across SaaS, enterprise, and digital products

Years designing across SaaS, enterprise, and digital products

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Product domains shaped — IoT, Supply chain, fintech and POS

Product domains shaped — IoT, Supply chain, fintech and POS

Product domains shaped — IoT, Supply chain, fintech and POS

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Design systems built to support scalable product development

Design systems built to support scalable product development

Design systems built to support scalable product development

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Products and platforms delivered from discovery to rollout

Products and platforms delivered from discovery to rollout

Products and platforms delivered from discovery to rollout

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Countries worked across — India, Japan, Australia and New Zealand

Countries worked across — India, Japan, Australia and New Zealand

Countries worked across — India, Japan, Australia and New Zealand

0 Days
0 Days

Here in Aotearoa!

Kua mārama ōku whakaaro

Here in Aotearoa!

Kua mārama ōku whakaaro

Here in Aotearoa!

Kua mārama ōku whakaaro

Hobbies

Hobbies

My Pasttime Duties

My Pasttime Duties

BoardGames

Mya Photo

BoardGames

Mya Photo

Cricket

Teo Photo

Cricket

Teo Photo

Cat Whisperer

Ana Photo

Cat Whisperer

Ana Photo

Cat Whisperer

Ana Photo

Vivid Storyteller

Sofi Photo

Vivid Storyteller

Sofi Photo

Sequential Comics

Alex Photo

Sequential Comics

Alex Photo

Video Gamer

Dany Photo

Video Gamer

Dany Photo

The values
behind my work

The values
behind my work

End-to-End Product Delivery

Drive products from discovery to launch with thoughtful design execution.

Design Ops

Create scalable workflows aligning design, product, and engineering teams.

Ethical Ai - Ready

Apply AI responsibly to enhance creativity, productivity, and design integrity.

Visual Storytelling

Translate complex ideas into clear, engaging visual product narratives.

Design Systems Builder

Build scalable UI foundations enabling consistency and faster product development.

Cross-Functional Collaboration

Aligned multi layered stakeholders toward meaningful user outcomes.

Influence wt Authority

Influence product direction through clarity, empathy, and design leadership.

Stakeholder Management

Secure buy-in through workshops, storytelling, and evidence-backed design decisions.

Tracks that spin my world

Tracks that spin my world

Paper Hearts

Paper Hearts

Parallel

Parallel

Gravity

Gravity

Paper Hearts

Paper Hearts

Parallel

Parallel

Gravity

Gravity

Books I keep coming back to

Reach out.

Let's catch up over a cup of Coffee or a pint of Beer!

sweetas.siva@gmail.com

022-070-4615